News and Perspectives

About our Perspective on Area Development

Why a Feasibility Study Is Essential for Your Cultural Theme Park

Starting a cultural theme park attraction can be an exciting, yet daunting venture. With the right planning and research, your business can be successful and become a local tourist destination. One of the most important steps to take is to perform a feasibility study before investing in the project. In this blog post, we’ll discuss why a feasibility study is essential for your cultural theme park attraction as a local tourist destination.

What Is A Feasibility Study?
A feasibility study is essentially an analysis of whether or not it’s practical to pursue a certain venture. It’s important to consider all aspects when planning for your cultural theme park attraction—including market analysis, financial costs and benefits, operations management, legal requirements, environmental impact, and more. By performing a feasibility study beforehand, you can determine whether or not the project is worth pursuing and if there are any potential problems you should be aware of before investing in the project.

Why Should I Perform A Feasibility Study?
Performing a feasibility study will ensure that you have considered all angles of starting your cultural theme park attraction and that you have taken into account both short-term and long-term impacts on the area. Additionally, conducting the necessary research prior to investing in your project can save time and money in the long run by avoiding costly mistakes down the line. Furthermore, having evidence that shows that you have researched all relevant aspects of opening your new business will increase its credibility with potential investors or partners who may want to join forces with you on your venture.

Performing The Study
When performing a feasibility study for your cultural theme park attraction as a local tourist destination, there are several steps involved. These include conducting market research to determine what types of attractions are popular in the area; researching local laws and regulations that may affect how you operate; assessing financial needs such as required capital investments; developing an operations plan; examining environmental impacts; and analyzing potential risks associated with opening the business. By conducting thorough research in each of these areas prior to launching your business, you can increase its chances for success significantly.

Conclusion
A feasibility study is essential when considering starting any business venture, especially something as complex as establishing a cultural theme park attraction as a local tourist destination. By taking into consideration all aspects of launching this type of business—from market analysis to financial costs—you can make an informed decision about whether or not it’s feasible to move forward with this idea and set yourself up for success in the future!
With proper planning and research upfront, you can avoid costly mistakes down the line while increasing credibility with potential investors or partners who may join forces with you on this exciting endeavor!

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Why a Country Should Build a Cultural Experience Park

In today’s world, cultural experience parks are becoming more popular. From theme parks to open-air museums and educational centers, having a vibrant cultural experience park can bring great economic benefits to the country. It is important for all kind of stakeholders to understand why they should be investing in building and maintaining a cultural experience park.

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HBO Internship | Work Experience Placement – Marketing Campaigns & Communication | GDC & Ubuntopia

~ Scroll naar beneden voor de Nederlandse vacature tekst ~

About you…

As our intern/colleague Marketing Campaigns & Communication, you get to work with the expressions of Ubuntopia towards both the consumer and (potential) partners. We organise brainstorming sessions with the marketing team for new ideas and strategies. Your input and ideas are essential. Based on the outcomes, you get the time to shape the campaign. Examples of campaigns are: approaching and maintaining contact with influencers, devising, executing, editing and scheduling social media messages, and writing news flashes for LinkedIn, newsletters and our websites. Most of them will be in English. In short, a challenging, instructive and varied internship or work experience placement.

In addition, you provide support at the Ubuntopia webshop. You actively look for strategic partners and products that we can add to our catalogue. You come up with a concrete proposal and approach the parties. How nice would it be if we could realise the product you came up with?

You are…

  • Native English speaker and home in the Dutch language.
  • Assertive, creative and you work independently.
  • Good at narratively writing promotional texts.
  • Good at following (social) media trends and interacting with them.
  • Not afraid to make a phone call.
  • Third or fourth year HBO Marketing and Communication, Commercial Economics student or similar education.
  • Culture sensitive, you can work well with international colleagues.
  • Affinity with different countries and cultures.

We offer you…

  • An internship or work experience placement in which you take responsibility and are given a lot of accountability.
  • A close-knit team where you are not seen as an intern but as a colleague.
  • An international working environment in the middle of the fortified town of Zaltbommel.
  • An office dog who occasionally wants to be pat.

About Ubuntopia – Cultural Family Edutainment

Ubuntopia is for all people, big and small, who love beautiful stories, especially those who connect with cultures and countries far away. Because they go there on vacation, for example. Because they are curious about worlds they don’t know yet. Or because they want to learn more about the culture from which they or their (grand)parents originate. Which group do you belong to?

Ubuntu is full of exciting legends from countries far away. Step into this world and experience these stories through books, animations, theatre shows and souvenirs. In this way, we protect and conserve cultural heritage so it will not get lost.

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HBO Stage | Werkervaringsplaats –  Marketing Campagnes & Communicatie | GDC & Ubuntopia

Over jou…

Als onze stagiair(e)/collega Marketing Campagnes & Communicatie ga jij je bezig houden met de uitingen van Ubuntopia richting zowel de consument als richting (potentiële) partners. Samen met het marketing team worden er brainstormsessies georganiseerd voor nieuwe ideeën en strategieën. Jouw input is hierin erg belangrijk. Vervolgens ga jij uitzoeken hoe de campagne het beste uitgezet kan worden bij de doelgroep en/of klant en ga jij de campagne vorm geven. Natuurlijk krijg je hier hulp bij. Voorbeelden van campagnes zijn: benaderen en contact onderhouden met influencers, bedenken, uitvoeren, editen en inplannen van social media berichten, nieuwsflitsen schrijven voor LinkedIn, nieuwsbrieven en onze websites. Hiervan zal het merendeel in het Engels zijn. Kortom, een uitdagende, leerzame en variërende stage.

Daarnaast ondersteun je bij de Ubuntopia webshop. Je gaat actief opzoek naar strategische partners en producten die wij kunnen toevoegen aan ons assortiment. Je komt met een concreet voorstel en benadert de partijen. Hoe leuk zou het zijn als het product waar jij mee bent gekomen daadwerkelijk gerealiseerd gaat worden?

Jij bent…

  • Native Engels speaker en thuis in de Nederlandse taal.
  • Assertief, creatief en zelfstandig.
  • Goed in het schrijven van wervende teksten op een verhalende manier.
  • Goed in het volgen van (social) media trends en weet hierop in te spelen.
  • Niet bang om de telefoon te pakken.
  • Derde of vierde jaars HBO Marketing en Communicatie, Commerciële Economie student of een soortgelijke opleiding.
  • Cultuur sensitief, je kunt goed samenwerken met internationale collega’s.
  • Affiniteit met verschillende landen en culturen.

Wij bieden jou…

  • Een stage of werkervaringsplaats waarin jij verantwoordelijkheid pakt en veel verantwoording krijgt.
  • Een hecht team waarbij jij niet wordt gezien als stagiair(e) maar als collega.
  • Een internationale werkomgeving midden in het vestingstadje Zaltbommel.
  • Een kantoorhond die af en toe een aai over haar hoofdje wilt.

Over Ubuntopia – Cultural Family Edutainment
Ubuntopia is voor alle mensen, groot en klein, die van mooie verhalen houden, en in het bijzonder voor mensen die een connectie hebben met verre culturen. Omdat ze er op vakantie gaan bijvoorbeeld. Omdat ze nieuwsgierig zijn naar werelden die ze nog niet kennen. Of omdat ze meer willen weten over de cultuur waar zij of hun (groot)ouders vandaan komen. Tot welke groep behoor jij?

Ubuntopia zit vol met spannende legendes uit verre landen. Stap in de wereld van Ubuntopia en beleef deze verhalen via boeken, animaties, theater en souvenirs. Op deze manier beschermen en conserveren wij cultureel erfgoed zodat deze niet verloren gaat.

Solliciteren?
Zie jij jezelf als stagiair(e), of wil jij graag werkervaring op doen binnen de functie Marketing Campagnes & Communicatie in het team van GreenDreamCompany en Ubuntopia? Stuur dan je motivatie en CV naar Leontine van Hooft via l.van.hooft@greendreamcompany.com.

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Ubuntopia® Game Pitch to Studios and Publishers at African – European Games co-production Market

Latest news from our Ubuntopia® brand:

Yesterday we had the opportunity to pitch our Ubuntopia Game presentation to African and European game studios and publishers organized by Spielfabrique. They received our pitch very well, and we are now investigating the next steps.

Ubuntopia is full of exciting legends from faraway countries told by our IP characters. We are looking for game studios and a publisher interested in bringing our book collection, “The Chronicles of Ubuntopia”, to life. Are you a game studio or publisher and interested in becoming part of our Nautilus Growth Model? Do not hesitate to contact us!

 

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Ugandan ministerial delegation visits GreenDreamCompany

Last week, a Ugandan delegation, led by the Ugandan Minister of Tourism, Nature and Antiquities, Excellency Martin Mugarra Bahinduka, Ambassador Benelux and EU Mirjam Blaak, went on a study trip to the Netherlands.

Uganda is known for its beautiful nature, wildlife parks and remarkable cultural heritage. Foreign tourists are the primary source of income. But that seems to be changing. Due to the virus, the travel industry in Uganda has changed drastically. There are fewer foreign tourists, but domestic tourism is growing enormously.

Uganda has a young population with a need for employment and an older generation who are eager to pass on the stories and legends of the country. In addition, Uganda also has a growing middle class that needs recreation. This means that, besides safaris, other types of day trips must be created considering all these aspects.

Uganda reached out to GreenDreamCompany, a Dutch company specialising in cultural family edutainment (educational entertainment) and the development of Cultural Experience Parks®. Together with the Ugandan delegation, they made a working visit to the theme park the Efteling to let them experience how you can tell a story or legend through attractions. Storytelling through attractions is an exciting way that appeals to different age groups and connects generations. The delegation also visited GreenDreamCompany’s office to discuss the possibilities and next steps of this tourist development for Uganda.

It is admirable that an emerging country such as Uganda can switch so quickly and resiliently after the virus and start forging new paths.

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B2B Speeddate Sessions – Partnerships – Meet the GDC team!

We are looking for business partners in various fields of expertise, who share the same values, to collaborate with GreenDreamCompany of one of our brands!

More information about the business opportunities can be found here.

Perhaps you are or do you know a person, company or brand that would be interested in collaborating?

B2B Speeddate Sessions
July 6th & July 13th – 15.00h
Do you want to discuss the business opportunities and see if we can match your ideas? We invite you to participate in our B2B speeddate sessions at our Ubuntopia flagship store, the headquarters of GreenDreamCompany.

Please register below and we will get back to you!

 

 

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HBO stageplaats voor onze afdeling Finance, Values & Control

Ben jij op zoek naar een uitdagende stageplaats? Wij zijn op zoek naar een Hbo-student voor onze afdeling Finance, Values & Control!

GreenDreamCompany ontwikkelt en voert het management over betekenisvolle brands voor de leisure-, toerisme- en creatieve industrie, vaak met vastgoedontwikkeling als “drager” voor waarde creatie. Wij zijn gevestigd in Nederland maar hebben een passie voor opkomende markten en cultureel erfgoed. Wij zijn een waarden gedreven organisatie, staan ergens voor en willen het verschil maken. Een mooi voorbeeld hiervan is ons family edutainment brand Ubuntopia® (www.ubuntopia.world).

Wat ga jij doen? 

Als stagiaire word je meegenomen in de dagelijkse activiteiten van de directeur Finance, Values & Control en ondersteun je hem waar nodig. Daarnaast krijg je in overleg eigen projecten en verantwoordingen die in jouw interesseveld liggen en aansluiting vinden bij onze bestaande projecten. Je moet dus goed zelfstandig kunnen werken en het een uitdaging vinden om projecten verder te brengen. Onderwerpen van projecten zijn: finance, real estate, investments, IP-rights en strategische partnerschappen. Natuurlijk krijg je hier begeleiding bij.

Wie ben jij?

Je studeert aan een Hbo-opleiding, denk aan: International Business, Real Estate, Commerciële Economie, etc.. Je spreekt en schrijft goed Nederlands en Engels is je tweede taal. Ervaring zoals stage en/of werk in het buitenland vinden we een leuk pluspunt.

Ons team is mondiaal, zeer divers in de breedste zin, creatief en hands-on. Ook zijn wij eigenwijs, gedreven, hardwerkend en volhardend. We zijn een hecht team, kennen elkaar en leren en lachen samen veel. Daarnaast zijn we er allemaal van overtuigd dat de wereld een stukje mooier kan worden en willen daar onze bijdrage aan leveren. Jij toch ook?

Wij bieden jou…

  • Een interessant takenpakket en verantwoordelijkheden die bij een Hbo-student passen.
  • Opdrachten waar jij van leert en wat relevant is voor ons.
  • Een hecht team waarbij jij niet wordt gezien als stagiaire maar als collega.
  • Vierdagen werken op kantoor in Zaltbommel, vrijdag werken aan je eigen opdracht voor school.
  • Een Corona-proof kantoor en een internationale werkomgeving midden in de vesting van Zaltbommel, 10 minuten lopen vanaf het station.
  • Een lunch wordt je dagelijks aangeboden. Meestal eten we samen.
  • Twee kantoorhonden die af en toe een aai over hun hoofdje willen.

www.greendreamcompany.com
www.ubuntopia.world

Start & Procedure: 

De stageplaats is beschikbaar vanaf augustus/september 2022. Stuur je CV en motivatiebrief zo spoedig mogelijk naar Léon van Rijckevorsel (Co-founder en directeur FVC) l.van.rijckevorsel@greendreamcompany.com. Meer informatie: 06 51 56 96 22.

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Vacancy: Experienced Licence & Sales Manager Ubuntopia®

Through innovative and creative area and destination development, we connect and inspire people and companies in the tourism and family entertainment industry. Our goal is to make the greatest possible impact in new and upcoming markets.

With our brands, we share cultural stories and design magical experiences for children, parents, families, and friends.

GreenDreamCompany is looking for a passionate License & Sales Manager for further development of its young brand Ubuntopia®. Someone who wants to make a difference. The preferred candidate should at least have three to five years of experience in media & family entertainment or related industry on an international level. An intuitive and hands-on license and sales professional focused on long-term brand growth for all categories, merchandise, games, films, etc. You will identify potential licensees for brand-related products, negotiate and make the deals and manage designed licenses in a very responsible way. Since this is a young brand we are in search of hands on professional who can think big but can also act small.

Responsibilities:

  • For this young inclusive A-brand you will make the product line plans, sales plans, and performance analyses following the business road map, the companies values and it’s inclusive business model.
  • You will establish brand alliances and sales lines around characters & productions, like merchandise, games, movies, audio, and music.
  • Day-to-day essential duties include reviewing, negotiating, advising, and drafting contracts.
  • As the account manager, you will build up long-term and effective relationships with our (potential) licensees. While serving the benefits of the brand, we expect you to offer the best-in-class service for the licensees.
  • You will support the management in establishing and expanding its brand portfolio in a variety of ways.

Requirements:

  • A track record in delivering a collaborative licensing strategy
  • Knowledge of the family entertainment industry
  • A developed and active network of licensing within or connected to the family entertainment industry
  • Should have experience in consumer marketing or media sales.
  • Excellent oral and written communications skills in at least English and Dutch.

As a person:

  • A pioneer mentality and energy, eager to be part of the development of a meaningful brand.
  • A person who is willing to go that extra mile.
  • A team player with process project management, and time management skills.
  • A self-motivated person who can bring and share the enthusiasm
  • Confident presenter, inside driven approach, and ability to use initiative
  • Strong creativity and commercial awareness
  • A passion for culture and nature

Plusses:

  • Work experience within upcoming markets
  • We challenge international diasporas also to submit.

Company culture

We believe that diversity is our biggest force. It develops creativity and enables personal and professional growth. We believe in an open culture where the pursuit of happiness must be reached for all, clients, relations, and our team.  We believe in Ubuntu philosophy.

Location:

The headquarters of GreenDreamcompany is situated in Zaltbommel, The Netherlands. We are very experienced in hybrid working. However, we prefer candidates living in The Netherlands already.

Interest:

Feel free to call Leon van Rijckevorsel, director of Finance, Values, and Control. for more detailed information (0418 517435)  or write your motivational letter including  C.V. directly at l.van.rijckevorsel@greendreamcompany.com

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